Website Audit

A website audit is a comprehensive review of your web resource to identify technical, SEO, content, and other issues that may hinder its effective performance and promotion. Our team of professionals will conduct a thorough analysis of your website and provide detailed recommendations for its improvement.

What’s Included in a Website Audit

A website audit by iWebCat includes the following steps:

• Technical Audit: Checking technical parameters such as page load speed, encoding, mobile responsiveness, code errors, and other critical factors affecting site performance.
• SEO Audit: Analyzing the site's visibility in search engines. Reviewing the proper use of meta tags, keywords, URL structures, page indexing speed, and other SEO factors affecting search engine rankings.
• Content Analysis: Evaluating the quality of text, images, and other media files on your site. We check for uniqueness, relevance, and compliance with SEO requirements.
• Usability Audit: Analyzing how easy the site is for users to navigate. Checking site structure, navigation, interface simplicity, and ease of content interaction.
• Security: Assessing the level of protection against external threats, including SSL certificates, vulnerabilities, and user data safety.
• Mobile Version: Examining the quality of the mobile version. We check design responsiveness, usability, and page load speed on various devices.
• Competitor Analysis: Comparing your site with competitors to identify strengths and weaknesses in the market environment.

Benefits of a Website Audit

• Improved Site Efficiency: Audits help identify and resolve issues that negatively impact site performance, leading to better functionality.
• Enhanced SEO Rankings: Fixing errors identified during the audit can improve the site's visibility in search engines, increasing traffic.
• Higher Conversions: Optimizing content and usability boosts user satisfaction, ultimately increasing conversion rates.
• Increased Security: Audits uncover potential threats and vulnerabilities, enabling stronger data protection.
• Adaptability and Performance: Checking the mobile version and page load speed enhances user experience on all devices, positively affecting behavior metrics and audience loyalty.

Why Do You Need a Website Audit?

A website audit is essential for a comprehensive analysis of its current state and finding ways to improve. It identifies issues that may reduce the effectiveness of the site’s promotion, speed, or user experience. Regular audits ensure the site stays up-to-date and ready for market changes or search engine requirements.

Additionally, audits help avoid penalties from search engines for duplicate content or technical errors. This is particularly important for those striving to achieve high search rankings and increase site traffic.